The lead stage identifies the status or step where the lead is on the current sales cycle. 


Example: If in opportunity type we have client, we could assign the following lead stages:

  • 1st contact
  • Sent proposal
  • Meeting
  • Contract signature


IMPORTANT!! The last stage of each type of Opportunity is considered as the final stage, meaning that selecting that stage will convert the lead into client AUTOMATICALLY.  


TIP: Each opportunity type can have different lead stages. Define them based on each unique sales cycle.


If you want to learn how to create or modify a lead stage check this link  How can I create or edit a lead stage?


If you want to learn about opportunity type go to: What is an opportunity type?